The Turkish berry industry is booming, offering promising opportunities for both small scale and large growers. With innovative growing technologies leading to higher yields and better margins and the move toward low chemical cultivation opening doors to international markets the sector is ripe with potential.

Yet, berry growers also face key challenges:

What methods can minimize risks? What innovations are reliable and applicable in their local context? And how can they stay ahead in a fast evolving industry?

Start today by expanding your soft fruit expertise and take your first steps toward building a healthy, resilient crop.

“Training of Trainers in Soft Fruit”

A four-part expert program designed specifically for agricultural engineers, focused on strawberries, raspberries, blueberries, and blackberries.

Throughout two days, we will share knowledge, methods, and practical experiences, and explore how we can work together to strengthen the next generation of growers and advisors.

What to expect:

· Practical presentations on the latest developments in soft fruit (cultivation, field preparation, substrate, crop

protection, nutrition, plant physiology, water management, analyses, biostimulants, pest and disease management).

· Practical field visits (monitoring, pruning)

Who should attend?

This “Training of Trainers” is intended for consultants, educators, farm managers, growers

and other professionals involved in or interested in the transfer of knowledge about soft fruit

cultivation.

Selection criteria

· Ability to train others

· Minimum two years of experience

· Language, fluent in Turkish, basic English is a plus

· Strong interest in knowledge transfer

· Able to attend the full training

TYPE OF TRAINING

Presentation and field visits

TIME

2 full days (for each crop)

SELECTION CRITERIA

Able to train others, two years of experience, fluent Turkish, able to attend full training

TARGET GROUP

consultants, educators, , farm managers, growers

LANGUAGE

Turkish/English

FREE INTERNATIONAL MASTER CLASS IN TURKISH BERRY PRODUCTION

The “Holland House of Fruits”, presents

Trainers

the Master Classes will be given by renowned International Berry Experts that will adopt in their training style the organisational culture and environment of the situation in Türkiye.

Registration

When you are interested in participation in one or more of these Masterclasses then apply with a motivation letter and CV before August 1, 2025 by sending an email to: esra@toprakveyesil.com.tr

This training is a gesture from the Dutch government and the Dutch Horticultural business community, as they recognize that expanding knowledge lays the foundation for stronger cooperation in the future.

Participation is free of charge, however, the number of places is limited.

More information

For more information, send a mail to esra@toprakveyesil.com.tr

We look forward to welcoming you!

Let's start

solving global

challenges

together

Dates

Strawberry Training in Adana (24th - 25th September 2025)

Raspberry Training in Bursa (October 2025)

Dutch Technologie Conference in Antalya (17th November 2025)

Blueberry NorthHB Training in Bursa (December 2025)

Blueberry SouthHB Training in Antalya (May 2026)